We work hard to find and use all the brand consistent language and descriptions you used for your stock when you marketed it.
This allows us to describe stock as you intended it to be described including marketing imagery, video, PDFs and other collateral to make the consumer experience of looking at stock as rich as possible.
We know that the more information you can provide to your consumers within your branded solution, the less they will need to leave the site to do their research so we work closely with your marketing team to get as much information available as we can.
Unlike others in the industry we build and maintain specific vehicle descriptions of each of our manufacturer partners based on their raw VIN data. This is a time consuming exercise but it is a labour of love, we enjoy getting stuck into the minute detail of vehicle descriptions. This means that when stock enters your stock management system, we can automatically describe it using your descriptions without the retailer having to manually type descriptions, this ensures consistency, all vehicles are described to your specification.